Up For The Fight:

The essential guide to navigating your cancer journey—from a five-time survivor

Available in paperback, ebook and audiobook

160 pages
Published by Page Two Books, Inc.
Publication Date: September 13, 2022

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About the book

Every year, 18 million people worldwide are diagnosed with cancer. If you, or your loved one, is one of them, you know exactly how overwhelming, scary, and confusing it is to navigate the journey through diagnosis, treatment, prognoses, and all their accompanying emotions.

In this valuable patient and caregiver guide, Bill C Potts - entrepreneur, business leader, IRONMAN athlete, and five-time cancer survivor - tells you everything you need to know to take on this fight. With empathy and honesty, he explains exactly what to expect, and shares lessons and important tips you can put into action along the way: from diagnosis, to treatment, to remission, to cure - and how to face setbacks on your road to recovery.

You’ll learn how to advocate for yourself, how to pick and manage your care team, and how to care for yourself emotionally and mentally. You’ll find out how to make your treatment days more comfortable, manage side effects, and understand test results. You’ll also find important information on diet, exercise, wellness, and staying active, as well as insights on how treatment and disease affects your immune system.

With special sections for people wanting to support a loved one with cancer, facing and making peace with death, and recalibrating your priorities to get the most out of the life you have now, you’ll gain the knowledge and tools you need to manage this journey - from someone who is walking this path alongside you.

From the author

Bill wrote this book to share what he has learned in his journey –from the patient perspective.

The goal is simple. Help others in their journey.

Learn more about Bill

Praise for Up for the Fight

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“Receiving a cancer diagnosis can be a scary and life-altering moment. Due to the ever-increasing complexity of modern medicine, patients are often faced with the challenging task of navigating between multiple doctors, understanding a rapidly changing treatment landscape, and the physical and emotional burdens that accompany a diagnosis.

Bill C. Potts has created an incredible tool for families, caregivers, and patients to navigate the battle against cancer. With his years of experience as a guide, Bill provides unique and invaluable insight into what it took to win his own battle. I hope that every new cancer patient has an opportunity to read this incredible book and use it as a resource to beat cancer.”

Dr. Nathan Fowler, Professor of Medicine, MD Anderson Cancer Center; Chief Medical Officer, BostonGene; Co-Founder, Halo House Foundation

“As an oncologist treating many cancer patients, including Bill C. Potts, I am grateful that Bill wrote this book and will recommend it to those dealing with cancer. It provides information that patients and their families will find practical and helpful, from the perspective of a very experienced patient.”

Dr. Ernesto Ayala, hematologist and oncologist, Mayo Clinic

“I gave your book to one of my pals. Her husband was diagnosed with cancer. Two kinds. She said your book has saved their lives. Literally. They are starting treatment soon. He is going to fight the fight and you are a huge help to them. Thank you for writing your book!”

A cancer patient’s friend

“I’ve worked closely with multiple myeloma patients for more than a decade, and I have seen firsthand how incredibly difficult it is for patients when they first hear the words, ‘You have cancer.’ Patients and their loved ones then start on a journey to navigate their disease so that they can all become core members of the care team.

Up for the Fight provides solid, specific advice to help patients know what to do as they ride this bumpy road. I highly recommend this incredibly useful and easy-to-read book to anyone going through the cancer journey. It provides great insights on how to best manage the diagnosis, and offers tips from the start to finish of treatment. I only wish this book had been written when I started my own cancer journey.”

Jane Hoffmann, Senior Director, Events and Partnerships, Multiple Myeloma Research Foundation

“Bill managed his cancer journey with vulnerability, wholeheartedness, courage and faith. He’s written this book using those same qualities, and has used his gifts of inspiration and discipline to outline the most important points to help many people along in their journey.”

Elizabeth Sorensen, Advanced Practice Nurse at MD Anderson Cancer Center, Houston, Texas 2006-2013

“Supporting my dad through his cancer journey was incredibly important to me. Up for the Fight is an informative resource that provides family members with the tools they need to support their loved one through the cancer journey.”

Meg Nolte, daughter of a cancer survivor

Order Up For the Fight Today

The cancer diagnosis can bring up a wide range of emotions. One thing is for sure, knowledge on the subject is empowering and the more you understand, the stronger and more hopeful you’ll feel.

Buy a copy for yourself or to give to a family member or a friend who is in the Cancer Club.